Mobile, internet usage via smartphone, is one of the biggest trends in the digital industry. Impressive figures confirm that the market for mobile apps has enormous potential. In a world dominated by mobile internet usage and apps, it is important to track usage and marketing measures. As we have specialized in the growing mobile market, we are becoming increasingly involved with app tracking.
Download sources, in-app purchases, push news, campaigns and deep links are all data that are now transparent. Additionally, it is possible to filter devices and track a Smartphone App and a Tablet App separately. With this new tracking method, it is possible to analyze important data streams.
For more detailed information, please contact us.